![]() ![]() ![]() “I think people would be surprised… that a lot of what they’re already good at and a lot of what they’re already doing are things that are part of the BA job description. Toni’s final bit of advice is simply for those interested in becoming BAs to embrace what they already know. Toni also suggests tapping into other non-Salesforce resources, including the International Institute of Business Analysis (IIBA), a professional organization that provides BAs with relevant content such as best practices, processes, and procedures. People have uploaded templates and different resources to support anyone who’s interested in becoming a Salesforce BA or in getting better at being a Salesforce BA.” She continues, “And so right now there are more than 1,400 people in this group and we share best practices, we answer questions. “It’s just a helpful community of people who just kind of share what it’s like to be a Salesforce BA.” The Salesforce Business Analyst group that Toni started within the Trailblazer Community is another super resource. ![]() Playing at the back of her mind was a job she held previously, in which she used Salesforce and served as a de facto Salesforce Administrator. “I was approaching one of those birthdays where you stop and think, ‘Okay, what am I doing?’ And I said, you know, I’ve got to find something that I truly enjoy that pays more.” She earned a degree in English and initially held positions in marketing and public relations.īut she still wasn’t where she wanted to be professionally, despite excelling in these roles. “A Salesforce Business Analyst has to be really steadfast in their knowledge and say, ‘Let’s find out what you want to do first, and then we can talk about the solution later on.’” Shifting career gearsĪlthough Toni–an incredibly accomplished leader in the BA community - is steadfast in her own technical expertise today, she started off on a very different career path. “So the Business Analyst role is typically a bridge between the business side, which may not have that understanding of Salesforce and what it can do, and the IT or technical side, which might be more Admins and Developers,” Toni explains. ![]()
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